“But neither is it possible to accept the alternative claim that individuals will or should be disgusted with transhumanist technological options, and not enhance. One cannot help but note the high demand, among those with high disposable incomes, for plastic surgery, botox treatments, and the like-enhancement technologies that, at some risk, offer better looks but not increased life span, better health, or even, necessarily, enhanced quality of life. And those enhancements are merely cosmetic. The doping arms race between high-performance athletes seeking a competitive edge demonstrates the zeal with which enhancement options are adopted when they offer the potential for improved performance (and glory, and endorsements). Some people may think enhancement is against “human nature,” or immoral, or a violation of religious or natural law, but if real enhancement is within reach, even if legally or medically risky, the data all seem to indicate high demand. If enhancement is to be stopped, it will have to be stopped by society’s actively preventing people from doing what they seem to want to do. The argument against enhancement on these grounds, therefore, does not seem to be an appeal to the public, which appears fairly immune to such sentiments, but to the State, in that it asks for and justifies an authoritarian mandate for reasons that are essentially ideological, even theological.”
— Braden R. Allenby, Daniel Sarewitz, The technohuman condition