“I can imagine a more enlightened society responding to many of our mistakes with exasperation and disappointment, but I have a hard time imagining that they’d react with abject horror and disbelief to the discovery that consumers contributed in indirect ways to global warming – or failed to volunteer at soup kitchens. I have a much easier time imagining the “did human beings really do that?!” response to the enslavement and torture of legions of non-human minds for the sake of modestly improving the quality of sandwiches.”

— Rob Bensinger, Revenge of the Meat People